Lowes /

Seamless updates.

Focused on using existing assets, our team removed the expiration date of current photography through seamless CG product-alternations.

Lowes //

Seasonal products can quickly date your marketing assets. We partnered with Lowe’s to create a series of images that took existing photography and extended its lifespan with seasonally relevant product. This required us to combine our CG and retouching expertise to first create CG pillows with unique patterns and then seamlessly integrate the new pillows into previously finished marketing assets. By using CG pillows, no new photography of the new seasons pillows was necessary, and patio photography shot for one season was now able to be utilized time and again.

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Timberland Pro